Busselton Foreshore Sunset

Timeless family memories are at the heart of this seaside town

When you visit Busselton, you join a long history of holiday-makers who’ve imparted a unique character on this vibrant beach town. So many families have made memories here, and people return throughout their lives to recreate them for the next generation.

While the forward-thinking City goes from strength to strength in its status as the gateway to the region, what’s important here remains true: holidays are rituals, and they are essential to our lives. Ritual in Busselton centres around the 1.8kilometre Busselton Jetty, nostalgic in its original timber build. Children and teenagers jump off it day-in, day-out on school holidays, and the sun sets over it each day as you devour fish and chips on the foreshore. Athletes and enthusiasts alike swim up and down and around it in each year’s iconic Jetty Swim. Morning strolls along it take you out to sea, from where you look back in awe and appreciation.

Revellers fish, crab, boat and swim in the waters that surround it, and share in what they reap. These are the timeless activities that holidays in Busselton are made of. There’s a sense that these things are preserved here, even as new buildings and precincts
form and the event calendar proliferates, full of artistic and cultural glory. Busselton gives so much, and its joys are passed from parent to child, local to visitor, person to person. And so the timeless value of holidaying lives on.