In 2011 two self-professed wine industry junkies ditched their day jobs and kick started their very own wine adventure. Their mission? Discover epic grapes from lesser known sub-regions across Western Australia, and use them to craft award-winning wines adored by wine lovers the world over.
Snake and Herring wine is Redmond ‘Herring’ Sweeny and Tony ‘Snake’ Davis. The pair met at a footy game in Margaret River and bonded over their dream of creating a special kind of wine label, powered by the values and ethos that mattered to them most. (For the full story, listen to the Wine Unearthed podcast with Fleur Bainger).
Sweeny was working in the industry at the time, but wasn’t particularly satisfied.
“I moved on from a wine business in 2010 that my values weren’t aligned to,” he says.
“I wanted to do something I could go boots and all into for the rest of my working life in the wine industry.”